Events and Webinars

While some dive into AI, others are more hesitant. What is the psychology behind this? Niklas Laninge, psychiatrist and human behaviour expert, explains.

Join us for an insightful 1-hour panel discussion with prominent industry experts who will share key findings from our ‘State of Nordic PR and Communication’ report.

Interview with Frida Roberts about creating psychological safety and well-being in organizations. We believe it is our responsibility to address this issue and initiate a broader conversation about the current state of the PR- and Communication industry.

Join us where we will listen to Arash Gilan, the co-founder and CEO of one of the largest marketing companies in the Nordic region, Viva Media talk about the impact of AI and how we can all benefit from starting to experiment, embrace and help to shape its use for our future.

In this episode of Coffee & Communication we will meet with Hilde Tunge, Senior Advisor at the communication agency Apriil, to talk about how to measure the effect of our PR and Communication efforts and what we need to understand in doing this.

A new Oxford University Press study “The Matter of Fact” takes a look at how people across the world seek out information and judge its accuracy. A fascinating topic, with key insights that will shape the way your business communicates its offering, in your own region and abroad. Businesses need to know their audience and how to best get their attention. But which source does your audience trust and find factual? Could it be legacy media, social media, online media or print media? And how does this affect what, how and where you should communicate?

Listen to the experts give you a full hour of great insights, knowledge sharing and discussions on what is trending in the PR & Communication sector 2023.

Together with our own Head of PR and Communications Advisor Adam Karseland, we will talk about the most important trends, challenges and opportunities to look out for going into 2023.

How can we change this perception and make PR and Communications feel confident measuring and evaluating their work? We have invited Jesper Andersen, PR measurement expert, and strategy advisor, to discuss this further to help you as a communicator overcome your fears and become a true measurement master.

We have invited Mats Ekström, professor in Media and Communication at Gothenburg University, to talk about the new arena of journalism, the challenges of source validation and how understanding the new journalistic landscape can help you get the impact you desire.

Content is taking a more central and strategic role in organisations. At the same time, many Nordic PR and communication professionals experience difficulties when it comes to delivering engaging, trustworthy, and high-quality content.

Communication connected to corporate social responsibility is highly prioritised in organisations today, but at the same time it’s evident that sustainability communication is a complex subject.

Purposeful communication is more relevant now than ever, and a good way to show how you contribute and influence others to do the same is to talk about it.